Strength
Strength
Minnesota Northwoods lore inspired the branding solution for BlueOx Plywood. The modern lumberjack-plaid coloration and stylized blue ox express the product attributes of strength, resilience, water resistance, and good old Minnesota integrity.
Branding + Website + Sales Kit
The sales kit and companion website drive the marketing efforts of this new concrete-casting product. Custom icons and a custom-printed product sample feature prominently in the kit and on all sales pieces.
![icon_hardwood@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_hardwood@2x-150x150.png)
![icon_waterresistant@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_waterresistant@2x-150x150.png)
![icon_designedinMN@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_designedinMN@2x-150x150.png)
![icon_klaminate@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_klaminate@2x-150x150.png)
![icon_dimensionallyoptimized@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_dimensionallyoptimized@2x-150x150.png)
![icon_quality@2x](https://thebrandloveeffect.com/wp-content/uploads/2017/09/icon_quality@2x-150x150.png)